Apple TV+ is now Apple TV. A new icon isn’t the only thing that is part of the rebrand, but a new intro as well, with music from FINNEAS.

After Rebrand, Apple TV Gets a New Start Intro with Music from FINNEAS

Probably the most interesting rebrand from Apple was for Apple TV+. The change to just ‘Apple TV’ is enough to confuse a lot of people because you now have to explain whether you’re talking about the hardware or the service.

Putting that aside, Apple has put a lot of work and effort into the rebrand and is also doing a brand-new intro video too. And, in doing so, it is removing the Mac-style startup music with something new.

The new intro has a short piece of music from none other than FINNEAS, and you can check it out below:

The new rebrand has a new icon as well, and we will be able to experience it once Apple rolls out the necessary software updates for iPhone, iPad, Mac, Vision Pro, and Apple TV.

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Last Update: November 3, 2025